Bullitt Group announce tough phones partnership with Land Rover
Bullitt Group and Land Rover have announced their plans to partner together and develop a bespoke smartphone and a range of compatible accessories.
The new range will feature apps and technologies customised for outdoors pursuits enthusiasts and adventurers and is being touted as a range of devices that will go ‘above and beyond' the ordinary.
Combining durability and elegance, the new devices will be launched in early 2017 and are said to embody the core values of the Land Rover brand.
Director of Licensing and Branded Goods at Jaguar Land Rover, Lindsay Weaver has commented on the partnership saying, "Incorporating iconic Land Rover design and innovative technology into the mobile phone sector with Bullitt Group presents an exciting challenge and fantastic opportunity to take the brand into a new dimension."
Weaver went on to say, "An engineering and design team from Jaguar Land Rover Special Operations will be assigned to the partnership and subsequently deliver a number of bespoke applications tailored to Land Rover brand and product values."
Peter Stephens, Bullitt Group CEO has also commented on the new partnership, "We're delighted to have formed a partnership with Land Rover and to be helping them inject their brand values of cutting-edge design and durability into the mobile phone market."
"Stephens also added, "We're confident the new range of products will perfectly encapsulate everything that Land Rover represents, appealing to those who already love the brand and providing an introduction to those who are yet to discover it."
Here at Tuffphones we're excited to see what this team consisting of the best of British can offer; Bullitt Group have a fantastic track record of producing phenomenal rugged devices for other premium brands such as Cat Phones as well as popular camera manufacturer Kodak.
We're sure that the award winning combination of both Jaguar Land Rover and Bullitt Group is sure to produce something not yet seen on the tough smartphones market.
We'll release further details as they become available.